5 Tips For Schools Marketing Online
Welcome to the first episode in my new podcast series titled “Online Marketing For Schools”. In this video I give you my top 5 tips on what you should be thinking about when it comes to your online...
View ArticleHow To Deal With Negative Comments On Facebook
Welcome to episode 3 in this podcast series. In today’s video I look at a pressing concern a lot of school executives and headmasters have when looking at setting up a school presence on social media...
View ArticleUsing Personality In Your Marketing
Using personality in your marketing will have a dramatic effect on how many conversions your website receives. Most school websites lack personality and come across as very institutional. It’s the way...
View ArticleHow To Get Better Response From Your Advertising
One thing I notice a lot of schools doing in their flyers, billboard ads, and promotional campaigns is emphasising the motto, features, or tagline of the school. While this is somewhat effective, a...
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How to Use Pinterest to Market Your School
Introduction Pinterest is now the third largest social media network after Facebook and Twitter. On top of this, 83% of its users are women and this makes it occupy a unique position among the social...
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Top 10 Most Effective Online Marketing Strategies for Schools
Online marketing can be a very effective tool to promote your school. In this article, you will find 10 ideas on how to promote your school through the internet. These strategies are chosen because...
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Four Facebook Marketing Tips That You Can Use To Attract More Students to...
The current trend for most Australian schools is to embrace social media, especially Facebook and Twitter. This is because through social media, there is direct communication and connection to both...
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SEO and Online Marketing for Schools
It is without doubt that online marketing and SEO (search engine optimisation) can be a daunting task with unfamiliar terms, sneaky algorithms and lots of possibilities for failure. You may be left...
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